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How to Use Storytelling to Captivate Your Audience and Increase Sales with Michelle Knight

In this episode, I’m joined by personal brand coach, marketing strategist, and founder of Brandmerry, Michelle Knight!

Resources mentioned:


About this episode:

Can you harness the power of storytelling to drive more leads, create a deeper connection with your audience, and make more sales in your business? You absolutely CAN!

Listen close — you’re in for a treat!

In this episode, I’m joined by Michelle Knight, a personal brand coach, marketing strategist, and founder of Brandmerry. She is someone who has mastered the art of brand storytelling, and I had so much fun hearing her spill the deets on how to forge a more meaningful connection to consumers.

Michelle details the single most important story to tell in 2021 and explains why it’s the customer’s story — not a business’s — that is the key to great branding. She goes deep into the ins-and-outs of storytelling and shares how she repurposes one core piece of content into an entire week's worth of marketing!

This episode is one you CAN’T MISS!

Michelle and I cover so much, including:

  • Tips to uplevel your brand in 2021
  • Her microstory framework for creating content that connects
  • Story ideas to skyrocket your marketing
  • The system she uses to generate consistent reviews
  • What processes she uses as a mom & digital nomad entrepreneur

…and more!

Thanks for listening!

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