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In this episode, I’m talking with Cassidy Tuttle, professional photographer turned succulent addict and blogger.

Cassidy has built a multiple 6-figure online business in a surprising niche, and she’s got a LOT of cool things going on!

Resources mentioned:

In this episode, Cassidy mentions her resources for using UTM codes in her business for tracking. She has graciously offered to share those resources with us!

How to Use UTM Parameters + Pretty Links to track website traffic

Master Spreadsheet of UTM Parameters


Google Analytics Dashboard

About this episode:

She’s got a popular Facebook group, she’s killing it on YouTube, selling several different low-priced products, and she’s crushing it with affiliate marketing. And today, she’s sharing with us how she does it all in less than 25 hours per week!

I’m so excited to share with you my interview with my good friend, Cassidy Tuttle from Succulents and Sunshine!

Cassidy is a professional photographer turned succulent addict and blogger. She’s been writing about succulents on her blog since 2012. And in 2016, it became her family's full-time income! Cassidy loves figuring out how to make the business run more efficiently. As you’ll hear in this interview, Cassidy thrives on trying new things and coming up with new ideas.

In this episode, you’ll learn:

  • The unique YouTube content strategy Cassidy uses to grow her paid membership site
  • Why UTM codes are WAY cooler than you think they are (and how to use them to track your results!)
  • How shifting her approach in her free Facebook group has lead to a thriving and engaged community of over 50,000 members

…and more!

Thanks for listening!

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